We combine the experimental nature of a start up, with the operational excellence of a corporate
When it comes to business-building, slow and steady does not win the race. So we act as innovation accelerators.
Our proven methodology is designed to accelerate your learning. We use a proprietary, road-tested 5B methodology which we will adapt to your context to deliver outcomes in an accelerated time-frame.
Breakout
We combine your creative energy with ours to find the best ideas for your new business. Working in collaboration with your leaders and stakeholders, we pressure-test each proposition, drawing on our combined industry expertise and customer research.
Learn more
Blueprint
Next, we turn your concept into a detailed plan of attack. That means a product prototype validated with real market feedback, along with a blueprint for the business itself. This enables you to make an investment decision with your eyes wide open.
Learn more
Build
Your vision takes shape as we build the product with the input of real customers, developing rapidly toward launch. At the same time, we work with you to build the business, recruiting the talent who will make your venture a success and growing the capabilities and culture that will sustain that success. Launching your business can take as little as six months.
Learn more
Boost
Your business will be ready to scale—and begin delivering value—sooner than you think. And it doesn’t stop there. Your full-time operating team is built to continue learning and finding new ways to drive the business forward. So you can keep succeeding long after we’ve gone.
Learn more
Branch
A new way of working soon becomes business as usual. With a mature team working in a whole new way, the venture is ready to adapt with the market, finding and growing value pools. And it can start exporting its best ideas back to your core business.
Learn more
1: Breakout
Set up a venture-style engine for generating and prioritizing the best ideas
Key learnings from prior builds
Your organization already has great ideas. You just need a way to discover and evaluate them.
The best ideas are co-created. Involving people from across an organization means ideas build on one another.
Objective
Generate and prioritize new business concepts
How we partner with you
Build forum to capture new ideas from your network
Run 23 two-week concept sprints to go from idea to investment ask
Sit on investment committee
What you get
- 6-page ‘Amazon-style’ memo
- Technology-architecture blueprint
- Economic model
- Ask-and-build plan
- Prototype
- Org charge
2: Blueprint
Create a comprehensive, actionable business plan that senior stakeholders can buy into
Key learnings from prior builds
Make the idea tangible, fast. This is essential to create sufficient forward motion.
Connect bottom-up ideas with top-down input as early as possible, to create support across the organization.
Start hiring early. Finding great talent is extremely difficult.
Choose talented people with the right mindset and capabilities—and make sure they have diverse backgrounds.
Plan well and leave slack (time and cash). Otherwise, both can constrain your success.
Design, build, and organize for scale from day one. This affects everything from recruitment to technology design.
Objective
Rapidly assemble the business plan and team to start building
How we partner with you
~8-12 weeks
Validate the opportunity
Generate real market feedback
Create tangible plan that you push ‘play’ on
What you get
Opportunity validation
- Go/no-go memo
- Market definition
- Vision and value proposition
- MVP prototype
- Economic model
- Customer acquisition
- Service blueprint
- Regulatory deep dive
Build Plan
- Technology architecture
- Capital plan
- OKR, KPIs and road map
- Talent plan
- Execution road map
- Governance plan
3: Build
Build the new business from scratch, with a full-time operating team and first product release
Make sure stakeholders understand that this is a long-term value investment. This isn’t about short-term cash flow.
Maximize operational freedom. Avoid management meddling with a separate location, tech stack, ability to hire, etc.
Establish structure for rapid decision making. Set up a governance model, identify decision-makers, and empower them to deal with emergencies.
Don’t be afraid of contingency. Once a risk is identified, use budget to solve it before it’s too late.
Designing the culture is part of designing the business. Details—like team activities, the workplace itself, and communication channels—matter.
Quickly move to MVP—and don’t get tempted into adding new ideas or perfecting as you go.
Objective
Build and launch a new business with real clients and a full-time operating team
How we partner with you
~6-12 months
Rapidly build a ready-to-launch product
Set up organization with A-team operating in best practices
Establish foundation for scaling, inc. marketing, operations, and partnerships
What you get
Opportunity validation
- A-Team operating in Agile
- Established governance model
- Marketing plan & tooling
- Operations and customer support
- Progress monitoring dashboards
Build plan
- Live product
- Technology foundation
- Product backlog and road map
- Initial set of partnerships
- Customer research
4: Boost
Harness capabilities and commercial power to deliver exponential growth
Key learnings from prior builds
Focus on one key growth driver, linked to one overall KPI.
Create daily/real-time transparency on core KPIs, so the whole team point are aligned.
Use live A/B testing to make decisions—and learn as you go.
Objective
Scale the new business and accelerate return on your investment
How we partner with you
Timing varies
Collection of modules to rapidly improve commercial impact and/or organization capabilities
What you get
Power growth
- Digital customer acquisition
- Acquisitions and partnerships
- Churn reduction
- Product road map
- Enterprise sales support
- Internationalization
Mature the core
- Engineering productivity
- Maturing talent model
- Operations optimization
5: Branch
From business building to business as usual
Key learnings from prior builds
Start early—strategic discussions for the ‘end state’ should start early and evolve as the business learns.
Take the blinkers off—evaluate the business in a critical and objective way before deciding on a branching strategy to ensure best fit for market and for integrating learnings into the mothership.
Markets change, industries shift, and your role in it may also shift—every pivot marks the start of a new journey. Deciding to make the business independent, integrating, or even bailing means embedding the learnings from building the digital business to prepare for the next phase.
Objective
Making grown-up decisions about the new business
How we partner with you
6- 8 weeks
Re-assess the new business based on product market fit, talent, and scalability for the long term against three potential models:
- Integrate into existing org
- Set free as independent org
- Bail out of the business
Assess the assets of the new business
Each one of these possibilities
What you get
New business mobilization
- Re-assessment of the new business
- Decision matrix on how to proceed and why
- Embedding of learnings, assets, capabilities, etc into existing business
Integrate/set free/bail operating model
- Relevant operating principle (including financial, talent etc)
- New cultural norms
- Departmental-interaction models
Breakout
We combine your creative energy with ours to find the best ideas for your new business. Working in collaboration with your leaders and stakeholders, we pressure-test each proposition, drawing on our combined industry expertise and customer research.
Learn more
Breakout
Set up a venture-style engine for generating and prioritizing the best ideas
Key learnings from prior builds
- Your organization already has great ideas. You just need a way to discover and evaluate them.
- The best ideas are co-created. Involving people from across an organization means ideas build on one another.
Objective
- Generate and prioritize new business concepts
How we partner with you
- Build forum to capture new ideas from your network
- Run 23 two-week concept sprints to go from idea to investment ask
- Sit on investment committee
What you get
- 6-page ‘Amazon-style’ memo
- Technology-architecture blueprint
- Economic model
- Ask-and-build plan
- Prototype
- Org charge
Blueprint
Next, we turn your concept into a detailed plan of attack. That means a product prototype validated with real market feedback, along with a blueprint for the business itself. This enables you to make an investment decision with your eyes wide open.
Learn more
Blueprint
Create a comprehensive, actionable business plan that senior stakeholders can buy into.
Key learnings from prior builds
- Make the idea tangible, fast. This is essential to create sufficient forward motion.
- Connect bottom-up ideas with top-down input as early as possible, to create support across the organization.
- Start hiring early. Finding great talent is extremely difficult.
- Choose talented people with the right mindset and capabilities—and make sure they have diverse backgrounds.
- Plan well and leave slack (time and cash). Otherwise, both can constrain your success.
- Design, build, and organize for scale from day one. This affects everything from recruitment to technology design.
Objective
- Rapidly assemble the business plan and team to start building
How we partner with you
- ~8-12 weeks
- Validate the opportunity
- Generate real market feedback
- Create tangible plan that you push ‘play’ on
What you get
Opportunity validation
- Go/no-go memo
- Market definition
- Vision and value proposition
- MVP prototype
- Economic model
- Customer acquisition
- Service blueprint
- Regulatory deep dive
Build Plan
- Technology architecture
- Capital plan
- OKR, KPIs and road map
- Talent plan
- Execution road map
- Governance plan
Build
Your vision takes shape as we build the product with the input of real customers, developing rapidly toward launch. At the same time, we work with you to build the business, recruiting the talent who will make your venture a success and growing the capabilities and culture that will sustain that success. Launching your business can take as little as six months.
Learn more
Build
Build the new business from scratch, with a full-time operating team and first product release.
- Make sure stakeholders understand that this is a long-term value investment. This isn’t about short-term cash flow.
- Maximize operational freedom. Avoid management meddling with a separate location, tech stack, ability to hire, etc.
- Establish structure for rapid decision making. Set up a governance model, identify decision-makers, and empower them to deal with emergencies.
- Don’t be afraid of contingency. Once a risk is identified, use budget to solve it before it’s too late.
- Designing the culture is part of designing the business. Details—like team activities, the workplace itself, and communication channels—matter.
- Quickly move to MVP—and don’t get tempted into adding new ideas or perfecting as you go.
Objective
- Build and launch a new business with real clients and a full-time operating team
How we partner with you
- ~6-12 months
- Rapidly build a ready-to-launch product
- Set up organization with A-team operating in best practices
- Establish foundation for scaling, inc. marketing, operations, and partnerships
What you get
Opportunity validation
- A-Team operating in Agile
- Established governance model
- Marketing plan & tooling
- Operations and customer support
- Progress monitoring dashboards
Build Plan
- Live product
- Technology foundation
- Product backlog and road map
- Initial set of partnerships
- Customer research
Boost
Your business will be ready to scale—and begin delivering value—sooner than you think. And it doesn’t stop there. Your full-time operating team is built to continue learning and finding new ways to drive the business forward. So you can keep succeeding long after we’ve gone.
Learn more
Boost
Harness capabilities and commercial power to deliver exponential growth
Key learnings from prior builds
- Focus on one key growth driver, linked to one overall KPI.
- Create daily/real-time transparency on core KPIs, so the whole team point are aligned.
- Use live A/B testing to make decisions—and learn as you go.
Objective
- Scale the new business and accelerate return on your investment
How we partner with you
- Timing varies
- Collection of modules to rapidly improve commercial impact and/or organization capabilities
What you get
Power growth
- Digital customer acquisition
- Acquisitions and partnerships
- Churn reduction
- Product road map
- Enterprise sales support
- Internationalization
Mature the core
- Engineering productivity
- Maturing talent model
- Operations optimization
Branch
A new way of working soon becomes business as usual. With a mature team working in a whole new way, the venture is ready to adapt with the market, finding and growing value pools. And it can start exporting its best ideas back to your core business.
Learn more
Branch
Harness capabilities and commercial power to deliver exponential growth
Key learnings from prior builds
- Focus on one key growth driver, linked to one overall KPI.
- Create daily/real-time transparency on core KPIs, so the whole team point are aligned.
- Use live A/B testing to make decisions—and learn as you go.
Objective
- Scale the new business and accelerate return on your investment
How we partner with you
- Timing varies
- Collection of modules to rapidly improve commercial impact and/or organization capabilities
What you get
Power growth
- Digital customer acquisition
- Acquisitions and partnerships
- Churn reduction
- Product road map
- Enterprise sales support
- Internationalization
Mature the core
- Engineering productivity
- Maturing talent model
- Operations optimization
How to get started
Half day workshop to introduce our Leap methodology and scope a new business
Learn more
2-4 weeks
Boost Diagnostic
Learn more
4-6 week Breakout sprint to build ideas
Learn more
Innovation bootcamps to connect you with innovation leaders and potential partners worldwide
Learn more
Objective: Scope new business concept, validate and plan
How we partner with you:
- 1-hour prep session and 4-hour workshop, 1-hour pitch session
- Rapidly scan opportunity / space and identify 3 prioritized concepts, prioritize one concept
- Grasp a high level picture of the value of the concept
- Rapidly prototype key solution elements and validate with expert panels
- Identify gaps, capabilities, and operating model and devise a high level implementation plan
Objective: Assess scale up readiness of the venture and identify value at stake
How we partner with you: By making a Fact-base on readiness to scale and roadmap to boost digital business
- Directional product-market-fit validation
- Definition of required stress tests
- Agreed Sprint 2 workplan
- Size of prize
- Go/No-Go decision for Boost
- (Pre-) Boost action plan
Typical team setup: Your domain experts + Our domain experts (Digital Marketer, Martech Architect, Pricing Expert)
Objective: Discovery of a new business building idea
How we partner with you: Innovative business concepts ready for blueprint and build
- Directional business model for new business
- Short list of related business concepts
- Top level P+L of business concept
- Blueprint + build timeline
- ID of tech elements needed
- Summarized pitch memo
Typical team setup: Your domain experts + Our domain experts (Innovation Expert/Designer, Business Builder , Architect (part-time), Leap & DnA Experts (as needed)
Objective: Tailored workshops to help you shape and accelerate your business building strategy
How we partner with you:
- We curate a journey for your executive team and board members, tailored to your objectives and timeline
- We connect your with our extensive network of innovation leaders around the globe that serve as collaborators and thought partners
Example bootcamps:
- Connect with 5+ start-ups in healthcare that are at the cutting edge of innovation in 1-on-1 conversations to explore learnings, potential synergies
- Connect with large tech companies to understand culture and innovation at scale
- Connect with an advisory board of successful strategic investors, traditional venture capitalists and McKinsey experts
How to get started
Half day workshop to introduce our Leap methodology and scope a new business
Learn more
Objective: Scope new business concept, validate and plan
How we partner with you:
- 1-hour prep session and 4-hour workshop, 1-hour pitch session
- Rapidly scan opportunity / space and identify 3 prioritized concepts, prioritize one concept
- Grasp a high level picture of the value of the concept
- Rapidly prototype key solution elements and validate with expert panels
- Identify gaps, capabilities, and operating model and devise a high level implementation plan
4-6 week Breakout sprint to build ideas
Learn more
Objective: Jointly generate and prioritize new business concepts
How we partner with you:
- 4-6 weeks (depending on approach employed)
- Rapidly scan problem space
- Generate short list of concepts
- Downselect and upgrade leading idea
- Create launch pitch stakeholders can hit “play on” to move to blueprint + build
Innovation bootcamps to connect you with innovation leaders and potential partners worldwide
Learn more
Objective: Tailored workshops to help you shape and accelerate your business building strategy
How we partner with you:
- We curate a journey for your executive team and board members, tailored to your objectives and timeline
- We connect your with our extensive network of innovation leaders around the globe that serve as collaborators and thought partners
Example bootcamps:
- Connect with 5+ start-ups in healthcare that are at the cutting edge of innovation in 1-on-1 conversations to explore learnings, potential synergies
- Connect with large tech companies to understand culture and innovation at scale
- Connect with an advisory board of successful strategic investors, traditional venture capitalists and McKinsey experts
